Industrial Marketing Blog
Welcome to the Pump Marketing Solutions Blog
Get ready to embark on an exciting journey through our blog, dedicated to helping Industrial B2B companies revolutionize their websites. Our mission is simple – making your website not only discoverable by eager prospects but also seamlessly usable by every single visitor who graces its digital doorstep. With insightful articles, valuable tips, and expert advice, we’re here to equip you with the tools necessary to take your online presence to new heights.
Join our community of like-minded professionals and discover the power of optimized web design, engaging content, and strategic marketing techniques tailored specifically for the industrial realm. We encourage you to actively participate in the conversation, as we value your thoughts and insights on our shared mission for digital success.
Leveling the Internet Playing Field
Duped by all the media hype saying that the internet levels your playing field? Learn how to make the hype reality.
AODD Pump Selection
What can AODD pump manufacturers do to help end users find the best pump for a challenging application? The answer is simple; optimize product pages with the features, benefits, and specifications that end users need – let’s explore this further. Direct Industry lists...
What the Search Engine Said to the Website
Ever wonder what the search engine said to the website? Wonder no more and learn what you can do to make the search engine find your site. Website: Are you looking at me? Search engine: Please give me your full attention. It's in the best interest of your customers...
Energy Efficiency in Industrial Processes
Pump Marketing Solutions LLC (PMSLLC) is excited to announce a new strategic partnership with Energy Efficiency in Industrial Processes (EEIP). EEIP is a European organization whose sole purpose is to provide a platform for small to mid-sized companies and energy...
Web Project Roles
Web Project Roles What you need to know before starting Website design, web development, and web marketing require every detail to be as perfect as the design of a machine or electronic device. Success depends on many roles and skills, yet most small firms depend...
SEO or PPC
SEO vs. PPC What’s the difference and where should industrial firms spend marketing dollars? We see a lot of our industrial clients struggling with the question, "where do I spend my marketing dollars, on search engine optimization (SEO) or search engine advertising...
Web Development Services
Web Development Services Enhanced Offering We are celebrating our 2-year anniversary by adding web development services to our growing portfolio of digital marketing services. This new offering saves our industrial clients time and money when designing or redesigning...
Distributor Guide to Website Success
What is website success? Website success means your site achieved its goals. For the purpose of this article, we’d like to focus on success that is measured by qualified lead generation – a goal 99% of our clients use – sounds simple right? Well it can be, but 3...
Sales and Marketing Partnership
How to have an effective and successful sales & marketing partnership Someone once told us that, "typically in the pump industry, the focus is always on sales." Wouldn't it be perfect if sales and marketing worked together to form sales strategies and go-to-market...
Industrial Companies & Social Media: How to get started
One of the questions we are frequently asked is, “should our company be using social media?” Our answer is always a resounding yes, especially if your are looking for new ways to connect with your customers, broaden your audience reach and gain new leads. When you...